Logos and Visual Identity Guide
From Apple to Nike, most organizations use a consistent visual image to build and maintain name recognition and reputation in the eyes of the public. PIPSC is no different. This Visual Identity Guide provides a set of standards to reinforce graphic symbols throughout all Professional Institute communications, including print, web, display, broadcast and electronic formats.
The Visual Identity Guide is designed to
- increase and reinforce public and member awareness of the Professional Institute by creating a consistent image that can be easily recognized.
- provide a unified "visual look and feel" that connects all areas of the Professional Institute.
- help build member and public support.
- maintain consistent and precise production of the PIPSC brand by constituent bodies, vendors and designers.